What is a good brand of shoes to consider when it comes to your comfort and performance? I have checked into a lot of shoe brands, and each offers a number of benefits as well as a claim to be the best. Then, of course, there are the numerous celebrity and athlete endorsers that preach the benefits of every shoe out there. There is, though, one brand of shoe you should consider on the merits of its engineering design and fit: New Balance Shoes. The engineering and technology that goes into the shoes produced by New Balance makes them worth a second look, but it isn’t like you would even need a second look.